Crypto voters are emerging as a potentially decisive bloc in the upcoming 2024 U.S. presidential election. A recent survey conducted by Harris Poll and financed by Grayscale has shed light on the growing influence of digital asset knowledge among U.S. voters. The poll reveals that 77% of the surveyed likely voters believe presidential candidates should be well-informed about technologies like blockchain and cryptocurrencies.

Furthermore, Coinbase analysis released alongside the poll, emphasized the potential impact of crypto voters. The report highlights that the number of crypto investors in key battleground states could significantly exceed the vote margins from the 2020 presidential election.

U.S. Election 2024: Crypto Voters Could Sway the Final Results in Key States

The influence of crypto-savvy voters is poised to play a crucial role in the 2024 elections, particularly in swing states. The analysis provided by Coinbase and conducted by Morning Consult, underscores the substantial presence of cryptocurrency investors. 

In states such as Arizona, Michigan, Nevada, Pennsylvania, and Wisconsin, the number of crypto owners far surpasses the narrow vote differentials recorded in the 2020 election. This revelation points to the potential sway of this group in determining the election outcome.

This demographic is not only large but diverse. The majority of crypto investors are younger voters, with 68% being Gen Z or Millennials, and 48% are non-white. Interestingly, these voters are split evenly in their support between Trump and Kamala Harris. Hence, the final decision could pivot on the crypto policies advocated by the candidates.

Voter Demographics and Preferences in the Crypto Community

Additionally, the report reveals some intriguing aspects of the crypto voter demographic. About 18% of crypto owners are parents with at least one child at home. More so, 41% enjoy listening to country music, painting a picture of a diverse groups whose interests extend beyond digital assets.

Moreover, the study highlights that 71% of Gen Z crypto owners prioritize digital assets as much as pop culture. These stats supports recent efforts by Elon Musk’s political action committee which featured an ad urging young men to vote for Donald Trump.

These voters are actively seeking candidates who advocate for sensible crypto regulations. This inclination is reflected in the 76% of crypto investors who believe cryptos grant them more control over their financial lives and the 74% who desire clearer regulations.

As the US election nears, both parties are paying attention to the crypto bloc. While Republicans have historically shown a strong inclination towards crypto policies, Democrats are beginning to engage more with these voters. Notably, Kamala Harris commited to US dominance in blockchain, AI, and quantum tech. 

The bipartisan interest underscores the importance of crypto in national discourse, particularly as discussions around digital assets and their regulation become more mainstream in political arenas.

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Ronny Mugendi

Ronny Mugendi is a seasoned crypto journalist with four years of professional experience, having contributed significantly to various media outlets on cryptocurrency trends and technologies. With over 4000 published articles across various media outlets, he aims to inform, educate and introduce more people to the Blockchain and DeFi world. Outside of his journalism career, Ronny enjoys the thrill of bike riding, exploring new trails and landscapes.

Disclaimer: The presented content may include the personal opinion of the author and is subject to market condition. Do your market research before investing in cryptocurrencies. The author or the publication does not hold any responsibility for your personal financial loss.





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